UK Government

Countering Fake News & Extremist Narratives for Governments

(Audience Insight)

I have worked with government bodies, from the Home Office to the Cabinet Office, to improve levels of understanding and resilience against extremism and fake news. I have delivered talks to governmental departments, created instrumental audience insight workstreams, and rapid response protocols that have had the highest level of impact. My work was often part of the Counter Extremism contract, held by various agencies over the years. Some of my insight has appeared in national newspapers and can also be found online.

Moral Media is a London-based collective for those who do good things. We help charities, nonprofits and brands with authentic purpose make the world a better place, one impactful campaign at a time — offering data-driven digital strategy, campaign activation and creative to charities, nonprofits and purpose-driven brands. Founded and led by strategy director, Reece Jackson.

UK Government

Countering Fake News & Extremist Narratives for Governments

Developing a Social Listening Framework for Tesco

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